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Echinacea purpurea White Swan organic seeds - Purple coneflower

Echinacea purpurea White Swan
Purple coneflower

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3,90 € Seeds
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8,90 € Seeds

This plant carries a 6 months recovery warranty

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A perennial coneflower adorned with large, delicate white daisy-like flowers with a large bronze-green centre that turns orange. Throughout the summer, it offers flowers that attract pollinators and make excellent fresh or dried bouquets. This plant enjoys full sun and ordinary but well-drained soil. It is easily grown from a spring sowing. Certified organic seeds.
Flower size
7 cm
Height at maturity
75 cm
Exposure
Sun
Germination time (days)
17 days
Sowing method
Direct sowing, Sowing under cover
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Sowing period March to May
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Flowering time June to September
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Description

Echinacea purpurea 'White Swan' is a perennial coneflower with large white flowers, borne on sturdy stems, above a clump of dark green foliage. Selected for its pure white petals and green-bronze to coppery central cone, it brightens up sunny borders. This nectar-rich variety attracts numerous pollinators and, later in the season, birds that are fond of its seeds. Grown from organic seed, it is perfect for creating prairie-style scenes, naturalistic borders, and long-lasting flower arrangements.

Echinacea purpurea belongs to the Asteraceae family. This species is known by the common names purple coneflower, purple rudbeckia, or American rudbeckia. It is a herbaceous perennial, native to plains and dry prairies, woodland edges, and moist meadows of the central and eastern United States, where it grows in well-drained, sometimes lime-bearing soils, in sunny positions.
'White Swan' is a white-flowered cultivar, also sold under the names Echinacea purpurea 'Alba', Echinacea 'White Swan', or Rudbeckia 'White Swan'. It was introduced to the trade by Thompson & Morgan in the late 1980s. The plant forms a basal clump of lanceolate to ovate, medium to dark green, slightly rough leaves, 10 to 15cm long. It reaches 70 to 80cm in height and 40 to 50cm in spread. Its growth is medium to fairly fast, reaching mature size in 2 or 3 seasons. Flowering occurs from June to August, sometimes extending into September depending on the climate. Each 7 to 10 cm diameter head has a conical central cone, initially green, becoming green-bronze then orange-brown, surrounded by fine, cream-white ligules, slightly arching downwards. The flowers are rich in nectar and pollen and are pollinated by many insects. After flowering, the cone transforms into a head of dry fruits (achenes) tightly packed together; these seeds are loved by goldfinches and other seed-eating birds in late summer. The foliage is deciduous: the clump dies back in winter, with the plant regrowing from the crown in spring. 'White Swan' has received an Award of Garden Merit from the Royal Horticultural Society, a guarantee of reliability in the garden.

Echinacea purpurea 'White Swan' is an excellent perennial for sunny borders, mixed with grasses such as Panicum virgatum 'Heiliger Hain'. To extend the flowering season, you can add vervain Verbena officinalis 'Bampton' or variegated pink gaura 'Freefolk Rosy'. A few clumps of brightly coloured coneflower, such as 'Kismet Raspberry', will add lovely raspberry touches amidst the white corollas.

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Echinaceas : sowing, growing and care
Family sheet
by Virginie T. 18 min.
Echinaceas : sowing, growing and care
Read article

Echinacea purpurea White Swan organic seeds - Purple coneflower in pictures

Echinacea purpurea White Swan organic seeds - Purple coneflower (Flowering) Flowering
Echinacea purpurea White Swan organic seeds - Purple coneflower (Plant habit) Plant habit

Flowering

Flower colour white
Flowering time June to September
Inflorescence Flower head
Flower size 7 cm
Bee-friendly Attracts pollinators
Good for cut flowers Cut flower blooms

Foliage

Foliage persistence Deciduous
Foliage colour green

Plant habit

Height at maturity 75 cm
Spread at maturity 40 cm
Growth rate fast

Botanical data

Genus

Echinacea

Species

purpurea

Cultivar

White Swan

Family

Asteraceae

Other common names

Purple coneflower

Botanical synonyms

Rudbeckia 'White Swan'

Origin

Cultivar or hybrid

Product reference25372

Planting and care

Sow Purple Coneflower ‘White Swan’ seeds early in spring, from March to May, under cover, in seed trays filled with seed compost, kept at 20-25°C. Soak the seeds in warm water until they swell to encourage germination. Germination can take between 5 and 20 days depending on conditions. Do not cover the seeds too deeply as they need light to germinate. When your young plants have 4 leaves, transplant them into pots. Gradually acclimatise them to outdoor conditions for 10 to 15 days. Then, when your young plants are large enough to handle, and all risk of frost has passed, plant them in a sunny position in moist, well-drained soil, in a pot or in a border, spacing them 20cm apart.

You can also sow directly in the ground, from May to July (daytime temperatures of at least 20°C), in well-loosened soil. Thin the seedlings to leave one plant every 20cm, in full sun.

This is an easy perennial plant that requires no special care and is very resistant to pests and diseases. Only snails and slugs threaten its young leaves in spring. Remove faded flowers as they appear.
You can leave the last few to dry in place and provide a decorative touch during winter. Each year, before growth resumes in spring, clean up the clump.

Sowing period

Sowing period March to May
Sowing method Direct sowing, Sowing under cover
Germination time (days) 17 days

Intended location

Suitable for Meadow, Woodland edge
Type of use Border, Cut flowers, Container
Hardiness Hardy down to -23.5°C (USDA zone 6a) Show map
Ease of cultivation Amateur
Exposure Sun
Soil pH Any
Soil moisture Moist soil, fertile

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