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Catharanthus roseus Pink White Eye - Madagascar periwinkle, rose periwinkle

Catharanthus roseus Pink White Eye

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This selection of Madagascar periwinkle forms a small, dense cushion covered in soft pink flowers with a white centre and yellow heart, from late spring until the first frosts. It enjoys full sun and tolerates heat well. Not frost-hardy, it is grown as an annual for beds or in pots to be brought indoors over winter. With good disease resistance, it is an excellent plant for window boxes, containers, and borders.
Flower size
3 cm
Height at maturity
15 cm
Spread at maturity
35 cm
Exposure
Sun
Hardiness
Hardy down to -4°C
Soil moisture
Moist soil
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Best planting time April to May
Recommended planting time March to May
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Flowering time May to October
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Description

Catharanthus roseus Soirée™ Pink White Eye is an adorable Madagascar periwinkle with miniature soft pink flowers with a white eye. This new variety from the Soirée™ series is particularly compact and well-branched, flowering from May until the first frosts. Generous in beds as well as in pots, this sun-loving plant loves warmth, is content with well-drained soil and requires little water. An excellent summer annual for balconies, terraces and seasonal borders.

Belonging to the Apocynaceae family, Catharanthus roseus is the botanical species from which this cultivar originates. It is better known by its common name, Madagascar periwinkle. Native to the dry coastal areas of Madagascar, it has become widely naturalised in tropical and subtropical regions around the world. Botanically, it is a perennial, but it cannot tolerate our winters.

The Soirée™ series comprises cultivars selected for their very strong branching, cushion-like habit and small flowers produced in abundance. They are perfectly suited to hot summers. The Soirée™ Pink White Eye cultivar, introduced in 2024 by MNP / Suntory, is distinguished by its pink flowers, marked with a large white eye centred on a small yellow heart. Its habit is also particularly compact: approximately 15 cm in height with a 30 to 40 cm spread. Its small, ovate to oblong leaves are dark green and glossy, marked with a pale midrib. 
In Soirée™ Pink White Eye, the flowers have a long, slender tube ending in five spreading lobes forming a corolla 3 to 4 cm in diameter. The petals, in a gradient of pink, overlap slightly and are almost round. The flowering renews itself continuously from May until the first frosts, especially if faded flowers are regularly removed.
The species Catharanthus roseus and its varieties contain toxic alkaloids, from which the anticancer drugs vinblastine and vincristine used in chemotherapy are derived.

On a sunny terrace, plant a few clumps of Catharanthus roseus Soirée™ Pink White Eye at the edge of a large container; you can let it trail around a Gallery Art Deco dwarf dahlia and a Morning Glory Illusion Midnight Lace with black foliage, for example. In the garden, you can place it between clumps of Bidens Bee White and very bright pink Gomphrena Qis Carmine. On a south-facing balcony, tuck a few young plants into a planter around a Gaura ‘Siskiyou Pink’. Water regularly but not excessively, add a little fertiliser for flowering plants and enjoy a colourful display from early summer until the first frosts.

Note: Please be aware, plug plants are products intended for experienced gardeners: upon receipt, pot them on and store them under cover (conservatory, greenhouse, cold frame...) at a temperature above 14°C for a few weeks before planting them outdoors once all risk of frost has passed.

 

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Flowering

Flower colour pink
Flowering time May to October
Flower size 3 cm

Foliage

Foliage persistence Evergreen
Foliage colour dark green

Plant habit

Height at maturity 15 cm
Spread at maturity 35 cm
Growth rate fast

Botanical data

Genus

Catharanthus

Species

roseus

Cultivar

Pink White Eye

Family

Apocynaceae

Botanical synonyms

Vinca Soirée™ ‘Pink White Eye’, Catharanthus roseus (Soiree™ series) ‘Pink White Eye’

Origin

Cultivar or hybrid

Product reference25306

Planting and care

Madagascar periwinkle Soirée Pink White Eye is undemanding and easy to grow in sun, partial shade, or even shade in warmer regions. Their only requirement is a well-drained soil, kept just moist during the flowering period. 
These are tender perennial plants that should be sheltered in winter by moving them to a very bright, not too heated room, even though they tolerate a rather dry atmosphere quite well. You can lightly pinch the tips of the stems during the growing season to maintain a bushy habit, but not too much, which could hinder the flowering.

Planting period

Best planting time April to May
Recommended planting time March to May

Intended location

Suitable for Meadow
Type of use Border, Edge of border, Container, Greenhouse, Conservatory
Hardiness Hardy down to -4°C (USDA zone 9b) Show map
Ease of cultivation Amateur
Planting density 2 per m2
Exposure Sun
Soil pH Any
Soil type Silty-loamy (rich and light)
Soil moisture Moist soil Ordinary, well-drained soil.

Care

Pruning No pruning necessary
Disease resistance Very good
Overwinter Needs to be stored

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